23 min read

The Most Important Goal Planning Meeting of the Year

By: Oana Borcoman | 01.10.2019

23 min read

The Most Important Goal Planning Meeting of the Year

By: Oana Borcoman | 01.10.2019

23 min read

Have you had your 2019 planning meeting with YOURSELF yet? The holidays are over now and you are fully back at work, caught up and thinking forward. It’s a fresh start to a new year. You may have made some “resolutions” that won’t be kept, but have you had a sit down with yourself for your 2019 goals? Sounds cliché, but it’s so necessary!

Certainly you have sat through ample planning meetings at work, whether for budgets, marketing calendars or team goals. I urge you to do the same for your personal goals, as well as your personal career goals.

It would be remiss of me as an experiential marketer and event planner to not encourage you to build goals around enriched experiences for your 2019 year ahead. I also urge you to use a similar goal structure in developing your business goals too if you have not already. Experience rich should be your 2019 mantra!

THE PROBLEM WITH “RESOLUTIONS”

Everybody jokes that they make resolutions to not keep them, but in reality, resolutions are more like promises to yourself with not much accountability. Most people may make a resolution eat healthier or lose weight, but those statements alone are not backed up by any actual accountable goal.

Therein lies the problem with your resolutions. You probably just don’t take it seriously or put any sort of PURPOSE behind your goals. Let’s just toss that word out the window and try something else instead: a planning meeting.

For a template of the below, you can download our GOAL MAP.

1 – OVERARCHING GOAL

As with any meeting you have for work, you must dedicate some time to yourself for this planning meeting. Go somewhere outside of your routine, make it special by treating yourself to a nice meal and even a glass of wine and step away from distractions.

Begin your meeting with an outline of what your initial goals are (or in other words… your resolutions). This will be your overarching goal(s) that will be broken down to actual accountable goals later on in your process.

For example, an overarching goal may be to BE HEALTHIER.

2 – MEASURABLE ACHIEVEMENTS

Once you’ve identified an overarching goal, identify 1-3 things that are actual measurable achievements. Measurable achievements refers to a goal that you can strive to achieve and measure your success in some way or another.

For our example, three measurable achievements may be EAT HEALTHIER, WORK OUT MORE and PRACTICE MINDFULNESS.

Now these goals have some backing to them and can be broken out with actionable and accountable goals.

experiential goals, experiential marketing, creative marketing

3 – PURPOSE

One of the reasons resolutions never stick is due to a lack of purpose behind them. If you do not know WHY you have that goal, then you will not be able to push through the challenges of achieving them. It is important to understand why something is important to you and why you want to achieve it.

Adding purpose to our goals gives us motivation for those times when it would be easier to just forget about them.

So why would we care about being healthier?

experiential goals, experiential marketing, creative marketing

4 – ACTIONABLE AND ACCOUNTABLE GOALS

This is the last step and the most important. Now that you have identified WHAT you are trying to accomplish and WHY you are doing it, you need to put in place an actionable and accountable goal to achieve.

Actionable means that you have an actual STEP or TO-DO set in place. Accountable means that you can be held accountable for it by placing a time-frame or repetition to that specific to-do.

The best way to do this is creating goals that you can do either daily (routine/habit-forming), weekly or monthly. By setting these parameters on your goals, you can put them in your calendar, set reminders and actually hold yourself accountable for them.

experiential goals, experiential marketing, creative marketing

HOLDING YOURSELF ACCOUNTABLE

Once you made your GOAL MAP, you can set reminders in your calendar and also set different times in the year to evaluate how you are doing. Maybe in 3 months you haven’t done a single one of the goals in your goal map, but if you have a calendar reminder to evaluate it, it will be a gentle reminder to get back on track.

SHOULD WE DO THIS FOR WORK TOO?

Yes! With the fresh start of a new year, take this opportunity to make goals for your personal life as well as your career. Also, you can use a similar structure to make goals for your business or department. This can pave the way for a focused year with actionable and measurable goals.

Remember, a planning meeting with YOURSELF is even more important than for your business. Being more focused on yourself and actively identifying what you need to work on in your daily life is just as important as your business or your boss’ goals for the year.

Happy 2019!

DOWNLOAD THE GOAL MAP TEMPLATE:

Goal Map Template

Have you had your 2019 planning meeting with YOURSELF yet? The holidays are over now and you are fully back at work, caught up and thinking forward. It’s a fresh start to a new year. You may have made some “resolutions” that won’t be kept, but have you had a sit down with yourself for your 2019 goals? Sounds cliché, but it’s so necessary!

Certainly you have sat through ample planning meetings at work, whether for budgets, marketing calendars or team goals. I urge you to do the same for your personal goals, as well as your personal career goals.

It would be remiss of me as an experiential marketer and event planner to not encourage you to build goals around enriched experiences for your 2019 year ahead. I also urge you to use a similar goal structure in developing your business goals too if you have not already. Experience rich should be your 2019 mantra!

THE PROBLEM WITH “RESOLUTIONS”

Everybody jokes that they make resolutions to not keep them, but in reality, resolutions are more like promises to yourself with not much accountability. Most people may make a resolution eat healthier or lose weight, but those statements alone are not backed up by any actual accountable goal.

Therein lies the problem with your resolutions. You probably just don’t take it seriously or put any sort of PURPOSE behind your goals. Let’s just toss that word out the window and try something else instead: a planning meeting.

For a template of the below, you can download our GOAL MAP.

1 – OVERARCHING GOAL

As with any meeting you have for work, you must dedicate some time to yourself for this planning meeting. Go somewhere outside of your routine, make it special by treating yourself to a nice meal and even a glass of wine and step away from distractions.

Begin your meeting with an outline of what your initial goals are (or in other words… your resolutions). This will be your overarching goal(s) that will be broken down to actual accountable goals later on in your process.

For example, an overarching goal may be to BE HEALTHIER.

2 – MEASURABLE ACHIEVEMENTS

Once you’ve identified an overarching goal, identify 1-3 things that are actual measurable achievements. Measurable achievements refers to a goal that you can strive to achieve and measure your success in some way or another.

For our example, three measurable achievements may be EAT HEALTHIER, WORK OUT MORE and PRACTICE MINDFULNESS.

Now these goals have some backing to them and can be broken out with actionable and accountable goals.

experiential goals, experiential marketing, creative marketing

3 – PURPOSE

One of the reasons resolutions never stick is due to a lack of purpose behind them. If you do not know WHY you have that goal, then you will not be able to push through the challenges of achieving them. It is important to understand why something is important to you and why you want to achieve it.

Adding purpose to our goals gives us motivation for those times when it would be easier to just forget about them.

So why would we care about being healthier?

experiential goals, experiential marketing, creative marketing

4 – ACTIONABLE AND ACCOUNTABLE GOALS

This is the last step and the most important. Now that you have identified WHAT you are trying to accomplish and WHY you are doing it, you need to put in place an actionable and accountable goal to achieve.

Actionable means that you have an actual STEP or TO-DO set in place. Accountable means that you can be held accountable for it by placing a time-frame or repetition to that specific to-do.

The best way to do this is creating goals that you can do either daily (routine/habit-forming), weekly or monthly. By setting these parameters on your goals, you can put them in your calendar, set reminders and actually hold yourself accountable for them.

experiential goals, experiential marketing, creative marketing

HOLDING YOURSELF ACCOUNTABLE

Once you made your GOAL MAP, you can set reminders in your calendar and also set different times in the year to evaluate how you are doing. Maybe in 3 months you haven’t done a single one of the goals in your goal map, but if you have a calendar reminder to evaluate it, it will be a gentle reminder to get back on track.

SHOULD WE DO THIS FOR WORK TOO?

Yes! With the fresh start of a new year, take this opportunity to make goals for your personal life as well as your career. Also, you can use a similar structure to make goals for your business or department. This can pave the way for a focused year with actionable and measurable goals.

Remember, a planning meeting with YOURSELF is even more important than for your business. Being more focused on yourself and actively identifying what you need to work on in your daily life is just as important as your business or your boss’ goals for the year.

Happy 2019!

DOWNLOAD THE GOAL MAP TEMPLATE:

Goal Map Template

Have you had your 2019 planning meeting with YOURSELF yet? The holidays are over now and you are fully back at work, caught up and thinking forward. It’s a fresh start to a new year. You may have made some “resolutions” that won’t be kept, but have you had a sit down with yourself for your 2019 goals? Sounds cliché, but it’s so necessary!

Certainly you have sat through ample planning meetings at work, whether for budgets, marketing calendars or team goals. I urge you to do the same for your personal goals, as well as your personal career goals.

It would be remiss of me as an experiential marketer and event planner to not encourage you to build goals around enriched experiences for your 2019 year ahead. I also urge you to use a similar goal structure in developing your business goals too if you have not already. Experience rich should be your 2019 mantra!

THE PROBLEM WITH “RESOLUTIONS”

Everybody jokes that they make resolutions to not keep them, but in reality, resolutions are more like promises to yourself with not much accountability. Most people may make a resolution eat healthier or lose weight, but those statements alone are not backed up by any actual accountable goal.

Therein lies the problem with your resolutions. You probably just don’t take it seriously or put any sort of PURPOSE behind your goals. Let’s just toss that word out the window and try something else instead: a planning meeting.

For a template of the below, you can download our GOAL MAP.

1 – OVERARCHING GOAL

As with any meeting you have for work, you must dedicate some time to yourself for this planning meeting. Go somewhere outside of your routine, make it special by treating yourself to a nice meal and even a glass of wine and step away from distractions.

Begin your meeting with an outline of what your initial goals are (or in other words… your resolutions). This will be your overarching goal(s) that will be broken down to actual accountable goals later on in your process.

For example, an overarching goal may be to BE HEALTHIER.

2 – MEASURABLE ACHIEVEMENTS

Once you’ve identified an overarching goal, identify 1-3 things that are actual measurable achievements. Measurable achievements refers to a goal that you can strive to achieve and measure your success in some way or another.

For our example, three measurable achievements may be EAT HEALTHIER, WORK OUT MORE and PRACTICE MINDFULNESS.

Now these goals have some backing to them and can be broken out with actionable and accountable goals.

experiential goals, experiential marketing, creative marketing

3 – PURPOSE

One of the reasons resolutions never stick is due to a lack of purpose behind them. If you do not know WHY you have that goal, then you will not be able to push through the challenges of achieving them. It is important to understand why something is important to you and why you want to achieve it.

Adding purpose to our goals gives us motivation for those times when it would be easier to just forget about them.

So why would we care about being healthier?

experiential goals, experiential marketing, creative marketing

4 – ACTIONABLE AND ACCOUNTABLE GOALS

This is the last step and the most important. Now that you have identified WHAT you are trying to accomplish and WHY you are doing it, you need to put in place an actionable and accountable goal to achieve.

Actionable means that you have an actual STEP or TO-DO set in place. Accountable means that you can be held accountable for it by placing a time-frame or repetition to that specific to-do.

The best way to do this is creating goals that you can do either daily (routine/habit-forming), weekly or monthly. By setting these parameters on your goals, you can put them in your calendar, set reminders and actually hold yourself accountable for them.

experiential goals, experiential marketing, creative marketing

HOLDING YOURSELF ACCOUNTABLE

Once you made your GOAL MAP, you can set reminders in your calendar and also set different times in the year to evaluate how you are doing. Maybe in 3 months you haven’t done a single one of the goals in your goal map, but if you have a calendar reminder to evaluate it, it will be a gentle reminder to get back on track.

SHOULD WE DO THIS FOR WORK TOO?

Yes! With the fresh start of a new year, take this opportunity to make goals for your personal life as well as your career. Also, you can use a similar structure to make goals for your business or department. This can pave the way for a focused year with actionable and measurable goals.

Remember, a planning meeting with YOURSELF is even more important than for your business. Being more focused on yourself and actively identifying what you need to work on in your daily life is just as important as your business or your boss’ goals for the year.

Happy 2019!

DOWNLOAD THE GOAL MAP TEMPLATE:

Goal Map Template